Be Embedded In 2D Barcodes
November 29, 2024
End-to-end supply chain traceability aided by the detailed records that can be embedded in 2D barcodes is especially crucial in the food and healthcare industries,” added Randy Skoda, president and CEO of Topco Associates. “Fast, accurate traceback capability fortifies our ability to ensure food safety and protect consumer health. The additional data capacity can also be used to satisfy increased record-keeping requirements under the U.S. FDA’s Food Safety Modernization Act, Rule 204 (FSMA Rule 204) for certain foods deemed as high risk.”
The shift to 2D barcodes will be key to educating consumers in store as they consider products that best meet the needs of their families,” said Dave Bornmann, Publix senior vice president, product business development. “Industry coming together to make this transition while following barcode placement standards will be the gateway to information our shoppers increasingly want at the point of decision.”
“I started out in the supermarket business as a part-time courtesy clerk the year the barcode was introduced and saw first-hand how it improved store efficiency and enhanced the customer experience,” said Mike Stigers, president of Wakefern Food Corp., the largest retailer-owned cooperative with supermarket banners that include ShopRite, Price Rite Marketplace, the Fresh Grocer, Gourmet Garage and Fairway Market. “It’s so exciting to mark 50 years of progress with the ‘Scanniversary’ and, as a GS1 US board member, help guide the industry’s transition to 2D barcodes. The potential to provide so much important product information will continue to help retailers, manufacturers and consumers.
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